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 Early in the year of 1990¡¯s, a factory (thereafter called Tang Rong) was founded as a production and distribution agent for other fashion brands. After 2 years¡¯ efforts, Mr. Zhang Hongren, the president of the enterprise, determined to establish his own brand and registered a trademark under the name of ¡°Tang Rong¡±. Why did the company use ¡®Tang Rong¡¯ as its registered trademark? As President Zhang explained to the media and clients, ¡°the reason that I entitle my company to be Tang Rong is based on the following: First, Tang Dynasty is regarded by historians as a high point in ancient Chinese economy and civilization. For so many years, Tang is highly praised by people from all over the world. At Tang Rong, we aim to create a powerful fashion dynasty and struggle for a leading position in the world¡¯s fashion arena. Second, nowadays, there are large quantities of fashion brands out there in the market. But most of them only stand on the surface color of profound culture. Once Tang Rong take this course, we strives to be a really brand, which is full of rich culture & meaning. Tang Rong is carrier and advocator of China¡¯s fashion culture. Third, all staff at Tangrong set Tang Taizong as an example. We should learn from him the whole heartedness, honesty, far-sighted, enterprise and targeted. And we should regard his spirit as basis and start to dedicate to our lifetime course. |
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The main part of the symbol is made up of the abbreviation of Tang Rong---T.R. The Chinese characte 
and its English counterpart Tang Rong cross over the middle of the
whole symbol. The use of both Chinese and English reflects the compatible
combination between Chinese culture and Western culture. On the top
of Tang Rong is a curved line rising upwards through the center of
the symbol, which implies ladies¡¯ gracefulness and the struggle for
progress and prosperity. Left to the curved line is a 1-shape character¡ªT.
It symbolizes the Tang Rong has a great aspiration to be the first-class
fashion corporation and provide the first-class products to consumers.
The whole Tang Rong symbol creates an impression of romance, coziness,
and grace. |
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Position: Fashional, Individual, CasualTarget Consumers:
18-30 Young ladiesWholesale Price:
30-65 RMBRetail Price: 100-240RMB |
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Tel: 0086 769 883387799 83383999 83880999
fax: 0086 769 83880588
Http://www.tangrong.com.cn